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How to Appeal to Gen Z in the Job Search (and How NOT to Appeal to Them)

How to Appeal to Gen Z in the Job Search (and How NOT to Appeal to Them) By: Bradley Fischer Two weeks ago, our very own RubyJoy (RJ) Pikes was a panelist at the National Association of Colleges and Employers (NACE) Conference, alongside recent Penn State University grad Alexis Dominguez and 2022 DePaul University student …

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Campus Recruiting: What to Avoid and What to Do Instead (From a Current College Student)

Campus Recruiting: What to Avoid and What to Do Instead (From a Current College Student) By: Rubyjoy Pikes As we approach the end of the Spring recruiting season and start shifting our attention to Fall recruiting, companies are diving headfirst into student outreach to recruit for those last summer internship spots, and some are even …

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Why Your Company Should Integrate GenZ Marketing & University Recruiting Efforts in 2021

Why Your Company Should Integrate GenZ Marketing & University Recruiting Efforts in 2021 By Natalie Nygren In today’s digital world, efficiency and meaningful impact matter, especially in business strategies relating to marketing and recruiting, and especially when it comes to GenZ. Imagine the potential success and efficiency for a company if important marketing and recruiting …

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Five Ways to Finish Strong in Spring 2021 – A Guide for Campus Recruiters

Five Ways to Finish Strong in Spring 2021 – A Guide for Campus Recruiters By: Natalie Nygren 2020 is almost over (*heavy sigh of relief*). It’s been a rollercoaster year for everyone, and 2021 is sure to bring new challenges, changes, and (hopefully) triumphs.  Through all the craziness of 2020, one community in particular has …

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Five Things for Campus Recruiters to Know in a COVID-19 World: Advice from a Current College Student

Five Things for Campus Recruiters to Know in a COVID-19 World: Advice from a Current College Student By: Rubyjoy Pikes As we all know, this recruiting season will be far from normal with the current state of our world. With change comes new challenges, and we’re all in the same boat of pivoting our day-to-day …

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Key Insights from the Fall 2020 University Recruiting Survey

Key Insights from the Fall 2020 University Recruiting Survey In late-summer, Door of Clubs (and its parent company Newbridge Marketing Group) set out to learn more about the college audience and their thoughts on recruiting ahead of a very different Fall semester amid the ongoing pandemic. By using our massive reach to students through internal …

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An Intro to Newbridge Marketing Group

An Intro to Newbridge Marketing Group: The Agency Behind Door of Clubs In Summer 2019, Door of Clubs merged into Newbridge Marketing Group, giving the company (and its Club Directory tool) a new direction and vision. The founders of Door of Clubs started the company to help campus recruiters connect with student club leaders and …

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